Chiropractors should market themselves on World Spine Day

October 16 is World Spine Day, which is dedicated toward combating spinal health issues. According to WorldSpineDay.org, the awareness day was created in 2012 because it "was not as centrally coordinated as World Arthritis Day or World Osteoporosis Day and for this reason it has received less attention." This is a great opportunity for chiropractors to reach out to their current patients and generate new leads. The entire day is designed to combat many of the issues that

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