Promotional items serve as thoughtful employee Christmas gifts

Since the days of Charles Dickens, businesses have been showing their appreciation to their staff members by giving them a holiday gift. While geese and fruitcakes are no longer employers' presents of choice, there are numerous other ways in which companies can wish their representatives a merry Christmas, including seasonal promotional items."The No. 1 mistake is underestimating the symbolic value of the holiday season," said  Joseph R. Weintraub, management professor at

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