Thursday, July 25, 2013

Promotional items are eco-friendly marketing tools

Many small business owners are trying to find eco-friendly ways to marketing their enterprises. Going green has almost become a standard practice in every facet of the corporate world because it offers numerous benefits. For instance, Lauren Kelley Koopman, a director for PwC's Sustainable Business Solutions, told Entrepreneur Magazine that the perks extend well beyond energy savings. "Cost savings are evolving into revenue generation. Sustainability is next-generation

Small Business Marketing Blog

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