Tuesday, March 31, 2015
Give back to faithful employees this National Loyalty Day
One of the major differences between major corporations and small businesses is the differing loyalty levels of employees. At larger companies, there might be less interaction with management and less engagement with meaningful work, which can lead to low productivity, absenteeism and upset clients.Small-business employees, on the other hand, are some of the most loyal workers in the world. According to a study conducted by researchers at Baylor University, 57 percent of employees at business
Give back to faithful employees this National Loyalty Day
One of the major differences between major corporations and small businesses is the differing loyalty levels of employees. At larger companies, there might be less interaction with management and less engagement with meaningful work, which can lead to low productivity, absenteeism and upset clients.Small-business employees, on the other hand, are some of the most loyal workers in the world. According to a study conducted by researchers at Baylor University, 57 percent of employees at business
Monday, March 30, 2015
Should you use social media to respond to angry customers?
No matter how well-oiled a machine your small business is, there are going to times when customers just aren't satisfied with the products or services they've received. Regardless of who's at fault, dissatisfied customers can threaten your bottom line through negative word-of-mouth reviews that reach a wide audience through social media platforms.What's a small business to do when a former customer is bad-mouthing it in a public forum in front of other prospective clients?
Wednesday, March 25, 2015
Focus on reducing stress, injuries during National Nurses Week
Health care reform can be a bit of a buzzphrase with so many political underpinnings surrounding the term, but when you get down to the nitty-gritty of it and meet the doctors and nurses who make it all happen, you might be surprised at what you find out. While legislators debate over multi-billion-dollar funding fixes, it's the frontline clinicians who are making the difference every single day.That's why it's so important for any organization that employs nursing professionals
Thursday, March 19, 2015
Help customers avoid stress on tax day
As a small-business owner, you should be finished or at least close to done with your taxes for the year. If you've been keeping accurate records, this can be as simple as plugging in a few numbers and letting a piece of software or an accounting team handle the rest. However, your customers and employees might not be as financially savvy as you, and while they probably see tax day as a nuisance at best and a nightmare at worst, small businesses focused on financial planning,
Monday, March 16, 2015
Clever promotional product use is critical during National Arthritis Awareness Month
Whether young or old, the modern consumer expects a meaningful relationship with his or her favorite brands. This goes well beyond simply selling to customers - fostering lifelong relationships on both the small-business and client sides requires getting to know and then engaging with your clients on a personal level.One of the best ways to accomplish this is by showing your consumers that your small business is committed to investing in them, and National Arthritis Awareness Month this
Wednesday, March 11, 2015
4 new social media apps for small-business marketing
If small businesses want to achieve marketing success with fewer resources than big-box stores, they have to take certain leaps of faith. Rather than business decisions that put your financial stability at risk, you can take the unbeaten path in social media marketing to gain the upper hand on your competition.However, this doesn't mean crafting pithy Facebook posts or making sure you tweet at the same time every day. Social media is a vast as it is varied, which is why you need to pick
Friday, March 6, 2015
3 ways small businesses can boost word-of-mouth marketing
In small-business marketing, the name of the game is to do more with less. Without the financial cushion of large retail chains, you have to be on point for everything from payroll to how you're going to pay rent for the office space. With so much else to worry about, it's natural that marketing gets the short end of the budgeting stick.However, you don't have to throw money at advertising campaigns for them to succeed. In fact, leveraging your own customers through
Wednesday, March 4, 2015
3 ways to show some love during National Employee Appreciation Day
As a small-business owner, you probably have your own way of managing your specific group of employees. Some may respond to strict guidelines, while others need a bit of a light touch to get the best out of them. Whatever your management style, it's unlikely that acting the overbearing boss all the time will lead you to much success.Instead, why not take a second March 6 to celebrate National Employee Appreciation Day and show your employees that they're worth more to you than
Tuesday, March 3, 2015
Save the Date! May’s Top Health Observances
May is one of the year’s busiest months for raising awareness of health problems and encouraging fitness and well-being. It’s hard to get a heads-up on every special day out there, so we did the work for you. Here’s your cheat sheet!
Month long Observances
Arthritis Awareness Month
Better Hearing and Speech Month
Food Allergy Action Month
Global Employee Health and Fitness Month
Global Youth Traffic Safety Month
Healthy Vision Month
Hepatitis Awareness
Month long Observances
Arthritis Awareness Month
Better Hearing and Speech Month
Food Allergy Action Month
Global Employee Health and Fitness Month
Global Youth Traffic Safety Month
Healthy Vision Month
Hepatitis Awareness
4 Secrets of successful health fairs
May 3-9 is North American Occupational Safety and Health Week. Why not host a wellness event for your employees and community members? We’ve gathered the four biggest secrets for making a health fair a huge success--a business-booster, too.
Offer free screenings. Staying in good health can make people more resistant to on- and off-the-job mishaps. So make a few health tests available at your fair--free of charge! Blood-pressure and body-fat checks are always popular, and so are quick chair
Offer free screenings. Staying in good health can make people more resistant to on- and off-the-job mishaps. So make a few health tests available at your fair--free of charge! Blood-pressure and body-fat checks are always popular, and so are quick chair
Get Ready for National Nurses’ Week!
Ever wonder why National Nurses Week always falls on May 6-12? It’s a tribute to the May 12th birthday of Florence Nightingale, who founded modern nursing. She was a true heroine, but so is every nurse, every day. Show your appreciation for the nurses within your organization with some simple gestures.
Make their mealtimes easier
It’s tough for nurses to go grab something healthy to eat--they’re busy tending to others’ health. Myron’s Koozie Fun Lunch Cooler makes it simple to
Make their mealtimes easier
It’s tough for nurses to go grab something healthy to eat--they’re busy tending to others’ health. Myron’s Koozie Fun Lunch Cooler makes it simple to